Happy Wednesday!
Animator Patrick Smith illustrates a 1985 interview with the Beastie Boys.
Whiskey barrels are shaken occasionally to speed up the aging process, which is a step that requires a lot of man-power. Hudson Whiskey doesn’t have a lot of people, so they brought in a trunk full of bass speakers, hooked them up around the barrel room, and turned them on. The vibrations from the bass shake the barrels and create the interactions between the wood and the spirit. Hands down the best/coolest creative solution I’ve seen in a long time. Hudson Whiskey - Rockstar status.
Columbia Records released the track list for the new Daft Punk album via Vine. It’s a pretty creative, cheap, and painless use of the publishing platform, and it’s helped raise the already crazy hype around the new album.
Jay Shells marks intersections that are called out in rap songs with signs printed with the corresponding lyrics . As an avid rap fan, history buff, and pop culture addict, I think it’s a dope way of adding a little bit more color and meaning to the streets we all walk through every day.
The Austin 100 from NPR
100 songs from 100 artists worth discovering at this year’s SXSW, courtesy of NPR
#np Whispers in the Dark - Mumford & Sons
4 members, 4 different frames documenting 4 different journeys to 1 stage.
How do bands and music video producers decide which visual narrative to follow when creating videos for songs?
Sound Stimulated Mobile Advertising
Delivering brand messaging at a precise moment is a powerful capability that is easily integrated into mobile apps with SonicNotify. Clients can easily install Sonic’s SDK software into their app—it’s as simple as a line of code—and the sound-triggered technology allows precise delivery of content to mobile devices carrying the app, whether it is on or off. When a “Sonic sound” that is imperceptible to the human ear is played (e.g. via music, television, or played from a device), the user with the mobile app receives a predetermined notification.
The software’s potential uses are massive. Audio stimuli are everywhere in the environment, giving advertisers lots of potential times and places where they can target mobil devices. The product’s core genius is rooted in consumers’ mobile behavior - mobile devices are primarily used for communication and for location and information based services such as maps, business finders, and social media applications. Mobile devices are used as a source of immediate information, a toolkit people carry around with them. Though they very much hold consumers’ attention, they are always secondary to the environment, which is very unlike TV, computers, magazines, and other advertising platforms. Therefore mobile advertising has to act in the same function - it has to act as a secondary support to whatever environment the consumer finds themselves in. This is why Sonic’s software is potentially groundbreaking - it can deliver ad content to consumers when they are doing a specific activity that the ad can support on a secondary level. Utility of information and right-time-right-place are king in mobile, and Sonic Notify can play into them very comfortably.
More here: http://sonicnotify.com/
The Ghan Remix, by Pogo. The Australian mixing master hoped on the passenger train The Ghan and recorded sights and sounds from his trip from Darwin to Adelaide. He then edited them together to make an interesting and catchy audio track with a visually stunning accompanying video.
#np - ‘Wish You were Here’ - Pink Floyd
no reason, just fits. music just does that sometimes.
#np G-Eazy - Marilyn ft. Dominique LeJeune
Zeds Dead - “Demons”
Super cool song + super cool choreography. Happy Tuesday.
Black Swan choreographer Benjamin Millepied teamed up with Canadian production duo Zeds Dead in this wavy reinterpretation of Michael Jackson’s classic “Thriller” video.
This is the first part in a six-part video project pairing musicians with non-traditional music video directors - exploring the way that music videos are made today.
#np Santigold - Disparate Youth
Avicii X You, a global online music collaboration.
Yesterday Skrillex dropped his new EP The Reason and music bloggers are all abuzz about “Leaving,” a dope track that’s very different from the tracks that made him famous and that lost him a lot of respect among “true” dubstep fans (“Bangarang” / “Scary Monster and Nice Spirits”). Full-disclosure, I think Skrillex is generally crap as well. But all these bloggers seem to forget that Skrillex wasn’t always just a bunch of repetitive junk. The first Skrillex track I ever heard was With You, Friend which was released before he became all hyped up (#hipstermoment), and his new track “Leaving” demonstrates a return to simple melodies and building beats. I’m all about it, and am happy to welcome Skrillex back into my playlist rotation.
now playing:
“Wrong Prayer” from Max Tannone’s 2009 Radiohead/Jay-Z mashup album Jaydiohead. (“Pray” by Jay-Z x “I Might be Wrong” by Radiohead)
Page 1 of 6
Emilie Futterman [eh-mi-lee] (noun) : A global cultural and product strategist, which is a fancy way of saying I like to think really hard about how people all over the world interact with culture and things.
